New iPhone ad focuses exclusively on games

Everyone keeps saying the iPhone is the best gaming phone out there, that it threatens the rest of the industry, and that it’ll make handheld game systems totally obsolete, so it’s about time Apple made a commercial 100% dedicated to the iPhone’s best slate of gaming features.

The 30-second TV spot opens with voice over which declares, “If you don’t have an iPhone, you don’t have the largest selection of games on any phone.” From there it is a montage of some of the platform’s best-selling titles like Scrabble, Infinity Blade, and Star Battalion.

The ad also touts the iPhone’s Game Center feature, which acts as a social platform like Xbox Live, allowing users to connect with one another through chats and online gaming.

This is the latest in the new string of ads featuring the tagline “If you don’t have an iPhone…” Actually, if you have an iPod Touch or iPad, you can still access all these games, but whatever.

[Source: Mac Rumors (opens in new tab)]

Mar 25, 2011

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