Ubisoft drops online passes from future games

Ubisoft is done with online passes. The publisher announced in a post on the UbiBlog today that Assassin’s Creed 4: Black Flag will be the last game to implement the publisher’s system of discouraging and monetizing used game sales, Uplay Passport.

Furthermore, all Black Flag owners–whether they purchased new or used–are entitled to a free Uplay Passport download from their online store of choice, enabling access to the game’s multiplayer, social elements, and companion app. Those who already purchased a pass should contact Ubisoft support.

“The Uplay Passport program was initiated as a means of giving customers full access and support for online multiplayer and features, along with exclusive content, bonuses and rewards,” the blog post states.

“However, games today are blurring the line between offline and online, between what is ‘single player’ and what is ‘multiplayer.’ Based on that and on the feedback we received from you, we recognized that Passport is no longer the best approach for ensuring that all our customers have the best possible experience with all facets of our games.”

Ubisoft’s change of heart makes it the second publisher to publicly distance itself from online passes. Electronic Arts first popularized them, and in May it was also the first to publicly announce their removal.

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